Food for wellness, nutrition and performance
The Functional Food & Superfoods sector brings together products at the intersection of food, nutrition and wellness, including fortified foods and beverages, high-protein and high-fibre products, functional ingredients, superfoods, plant-based products and innovative nutritional solutions. Discover innovations responding to major consumer trends such as health and wellness, personalized nutrition, alternative proteins, natural ingredients, functionality and preventive nutrition.
From food to wellness — Protein, digestive health, energy, immunity and weight management are transforming the food offering, as consumers seek products that combine enjoyment with functional benefits. As consumer demand for proactive healthcare and everyday vitality reaches an all-time high, this booming sector serves as the ultimate destination to capture the future of the health-conscious market. As food becomes an ally for wellness, functionality is opening up new frontiers for innovation.
Are you an exhibitor? Showcase your products, ingredients, and innovations to qualified professionals, promote your brand to buyers seeking wellness solutions, and meet the expectations of a rapidly growing customer base.
Are you a visitor? Explore the latest trends in nutrition and the functional foods of the future, discover revolutionary superfoods, and find inspiration to launch your next flagship product.